WFLN NewsRadio 1480AM & 104.5FM Coverage

Newsradio 1480 WFLN is owned & operated by Fiorini Broadcasting, LLC. WFLN operates at 1000 Watts, broadcasting 24 hours a day from the heart of DeSoto County at 201 Asbury Street in Arcadia, Florida. WFLN is the only radio station in Arcadia and targets residents of DeSoto County as well as Punta Gorda and Port Charlotte in Charlotte County

With it’s unique programming, WFLN attracts a wide range of listeners aged 35 plus who are the most active consumers. Newsradio 1480 WFLN delivers national news from CBS as well as state and local news from FNN along with updated weather forecasts.

WFLN offers the best in News/Talk. Arcadia Morning hosted by Jack Welch airs 9-10am Monday – Thursday with interesting guests from Arcadia and beyond. Fridays 9am-10am Don Finkle hosts Veteran’s Corner the areas only program catering to the men and women who have served America proudly. WFLN features the top nationally syndicated talk shows including Laura Ingraham, Rush Limbaugh, Sean Hannity, Dr. Joy Browne, Alan Colmes and Marilu Henner. In addition, WFLN airs Tampa Bay Buccaneers Football, Orlando Magic Basketball and DeSoto High School Football with live play-by-play coverage.

Should I advertise?

If you have competitors working to attract your customers, or if you want to consistently grow your sales and make more money, then advertising is a necessity.  The key is to know who your customer is, and why they like to do business with you. Once you know the characteristics of your best customers, you simply need to target your advertising in a way that converts prospective customers with similar characteristics into loyal customers.  It is important to remember that most businesses are simply unable to effectively be all things to all people.  Always keep in mind that when you select a particular advertising vehicle (like our radio station), you are buying an audience.  The goal is to buy the right audience for your business and improve your chances for success.

Advertising is an investment in success!  It keeps your business top-of-mind, gives your business a successful image, attracts new customers, creates store traffic, and encourages repeat business.  Businesses that succeed are usually strong, steady advertisers.  With our station, you can reach your target consumer in their homes, automobiles, office and on their mobile devices as they go about their day.

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